Client: Durham ETFO
Medium: Digital Ad Truck, Walking Billboards
Objective: To raise awareness of the ETFO Teachers Union
Target: Oshawa & Toronto
Tactic: Durham ETFO teachers union utilized both our Eco-Friendly Walking Billboards and LED Video Truck to support their demonstration activities in Oshawa and again in Toronto. In Toronto, the protest campaign was timed to coincide with the Liberal leadership convention at Maple Leaf Gardens on Jan 25 & 26th in front of the venue and among the protesters.