Client: H&M Hennes & Mauritz Inc.
Medium: Aerial Advertising 2,500 sq. ft. Airplane Banner
Market: Victoria, BC
Objective: To launch new store opening at Uptown Shopping Centre
Target: Ad 18+
Tactic: Mediacom and client H&M contracted Wild On Media to promote the opening of their new store in Uptown Shopping Centre. This was done with an exciting aerial banner and for several hours morning commuters, and the rest of the people of Victoria were entertained by the airplane and the huge message in the sky.