Aids Committee Toronto

Project Description

Client: AIDS Committee of Toronto (ACT)

Medium: Digital Ad LED Truck

Objective: To promote the AIDS Committee of Toronto

Target: Toronto, 2013 Pride Parade

Tactic: Wild On Media’s LED Video Truck lit up Toronto in June, as the AIDS Committee of Toronto’s medium of choice to commemorate 30 years of support, showing images, insights and innovations. By all accounts the reaction of the crowd watching the truck as it participated in the 2013 Pride Parade was fantastic!

Clearly a fun and memorable time was had by all. The folks at Wild On Media were delighted to have played a part in bringing attention to ACT’s ongoing noble initiatives helping and comforting people affected by AIDS.