Taste of The Danforth
Client: Greektown on the Danforth BIA
Agency: Lightning Group
Medium: Digital Ad Truck
Objective: To promote the Taste of the Danforth in 2012, 2013 (both Digital Ad Truck and Helicopter Digital Nightsign were used) and 2016 Festivals.
Target: Ad 18 +
Tactic: to utilize a Digital Ad Truck to bring awareness of the 2013 Taste of the Danforth Festival.