Warner Bros – Ocean’s 13

Project Description

Client: Warner Bros – Ocean’s 13

Agency: Mediacom

Medium: Aerial Advertising

Market: Toronto & Montreal

Objective: to promote the release of the movie “Ocean’s 13”

Target: Ad 18+

Tactic: to utilize an 8,500-sq. ft. aerial banner that was towed by a helicopter to target high traffic highways and inner city streets as well as major outdoor events held in both markets